At AddThis, we believe our team is our most valuable resource. Building the best team we can is something we care a lot about. Traditionally, years of experience has been the go-to metric for hiring managers and recruiters to filter potential candidates. At AddThis, we take a different route.
At AddThis, hackathons are a core component of our culture. They provide a great deal of value for our company — from exploring product improvements to supporting employee bonding. If you’re not familiar with hackathons, they’re typically 24-hour events where people get together to collaborate on a variety of projects – projects that aren’t restricted to programming.
Today we’re proud to announce the launch of the AddThis Audience Intelligence (Ai) platform. This platform enables brands and agencies to build, deeply understand, and activate custom audiences generated from the anonymous digital patterns of more than 1.9 billion uniques across 15 million websites. This launch is the result of many months of hard work, and we couldn’t be more excited to share it with you today.
Time to wake up, campers! Today is evaluation day. The key word here is ‘value’. Do you have any?” – Tony Perkis, Heavyweights
Externally, the word we’re known for is Personalization — but internally, we’re focused on developing our strengths and defining who we are culturally. That’s why we spent time at the end of 2014 defining our values. Now that we’ve had some time to let them sink in, we wanted to share a little bit about what intrinsically ties us together as a company.
Many of us that work in the creative arts are familiar with Dieter Rams, a highly regarded industrial designer. Even if you are not familiar with Mr. Rams, though, you have almost certainly used products that were influenced by his work. Over the course of his career he developed ten principles for “good design” that continue to inspire creative professionals, such as Apple’s Jonathan Ive.
The AddThis team is headed to SXSW 2015 in Austin, Texas on Friday. We couldn’t be more excited. In addition to lots of incredible attendees, the conference always puts together some incredible panels on the hottest issues in technology.
Myself and the AddThis team are SUPER excited to be attending the 2015 South by Southwest Interactive conference (SXSW) this upcoming weekend in Austin, Texas. It’s one of the most exciting and well attended technology conferences all year.