At this week’s NoVA UX meetup we celebrated the group’s birthday and three years of user experience events. NoVA UX was founded back in June 2012 to provide opportunities for user experience professionals in the Northern Virginia and DC metro area to connect, share ideas and learn from each other. Since then we’ve grown to nearly 1,700 members.
Today, UX designers have an impossible task. Create an online experience that directs a visitor to whatever their goal is, on a website that has a lot of different potential audiences with competing interests. Think about it from a visitor’s perspective. This is pretty rough. If you only fall into one or two of a website’s 3 or 4 different audiences, you’re always being forced to endure a lot of content that’s not relevant to what you’re looking for. Because of this, visitors often don’t find what they’re looking for and will bounce off your website.
Updated on November 30, 2018.
Like most things related to aesthetics and style, graphic design has trends. Just as fashion trends come and go, so to do different types of website composition and the various design elements associated with it. As one of the most fundamental pillars of graphic design, typeface is a design element you need to get right. Staying abreast of the popular online styles will ensure your brand remains fresh, modern, and clean.
So, without further ado, here are 4 trending fonts for graphic designers to add to their arsenal:
When visitors arrive, how easy is it for them to use your website?
Twenty-five years ago, usability expert, Jakob Nielsen, developed a set of general guidelines to help answer this question. Sometimes referred to as a “heuristic evaluation”, designers and usability experts use lists like these to measure how easy or hard it is to use a website.
Last week we kicked off our 2015 NoVA UX meetup calendar at AddThis HQ with a visit from author and Lean UX specialist Jeff Gothelf. On the evening before his full-day DC Lean UX workshop, Jeff shared a talk titled, “Purity vs Pragmatism,” in which he passed along his experience with helping organizations implement frameworks such as Agile development and Lean UX. Continue reading
Our UX team recently started a new tradition. Every Thursday for half an hour, we host “Lightning Rounds” where we share cool softwares, apps, or anything new that we’re into—whether or not it’s related to design. It gives us a chance to show what we’re passionate about, both related to work and in our personal lives. Check out some of the cool apps discovered this past month. Continue reading